{"id":35940,"date":"2015-04-09T14:03:38","date_gmt":"2015-04-09T18:03:38","guid":{"rendered":"http:\/\/blog.uncommongoods.pro\/?p=35940"},"modified":"2018-01-04T15:30:44","modified_gmt":"2018-01-04T20:30:44","slug":"uncommon-design-school-green-design","status":"publish","type":"post","link":"https:\/\/www.uncommongoods.pro\/blog\/2015\/uncommon-design-school-green-design\/","title":{"rendered":"Uncommon Design School: The Origins of Earth Day &#038; the Green Design Movement"},"content":{"rendered":"<p>As <a title=\"Earth Day\" href=\"http:\/\/www.earthday.org\/\" target=\"_blank\">Earth Day<\/a> celebrates its 45th anniversary this year, it\u2019s hard to believe that the concept of \u201cgoing green\u201d is still relatively new. While we\u2019ve come a long way as individuals to evaluate our environmental impact, the countless designs that we interact with on a daily basis have, too.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-36132\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2015\/04\/plantingflowers.jpg\" alt=\"Planting Flowers\" width=\"550\" height=\"367\" \/><\/p>\n<p style=\"text-align: center;\"><em>The UncommonGoods team planting flowers for Earth Day.<\/em><\/p>\n<p>In the decades prior to the establishment of Earth Day, the manufacturing industry was more interested in making green than going green: factories belched out clouds of black smoke; toxic chemicals were dumped carelessly, polluting the soil and groundwater; and bottles, cans, and paper were all destined for the landfill after just one use. At the time, most people remained blissfully unaware of <a title=\"Overconsumption \" href=\"http:\/\/www.theguardian.com\/environment\/2010\/jun\/21\/overconsumption-environment-relationships-annie-leonard\" target=\"_blank\">the consequences of overconsumption<\/a> and how negligent manufacturing practices were wreaking havoc on the planet.<\/p>\n<p>After witnessing the ravages of the <a title=\"Think Progress\" href=\"http:\/\/thinkprogress.org\/climate\/2014\/06\/30\/3453277\/oil-spill-heard-round-the-world\/\" target=\"_blank\">1969 oil spill<\/a> in Santa Barbara, California, Wisconsin senator <a title=\"Gaylord Nelson\" href=\"http:\/\/www.nelsonearthday.net\/index.htm\" target=\"_blank\">Gaylord Nelson<\/a> had the idea of bringing environmental issues to the public eye by creating an event infused with the same energy as the anti-war protests occurring at the time. On April 22nd, 1970, his simple idea for a teach-in exploded into a national event uniting 20 million people under one common goal: raise awareness about environmental impact. The little holiday that could led to the creation of the United States Environmental Protection Agency and the passage of the Clean Air, Clean Water, and Endangered Species Acts.<\/p>\n<p>During the same era of change, Vienna-born designer <a title=\"Victor Papanek\" href=\"http:\/\/papanek.org\/about\/victor-j-papanek\/\" target=\"_blank\">Victor Papanek<\/a> quietly penned his cri de coeur, <em><a title=\"Design for the Real World\" href=\"http:\/\/www.treehugger.com\/sustainable-product-design\/victor-papanek-a-rebel-with-a-cause.html\" target=\"_blank\">Design for the Real World: Human Ecology and Social Change<\/a><\/em>, an impassioned plea for reform that laid the foundation for the emerging sustainable and humanitarian design movements.<\/p>\n<p><a href=\"https:\/\/www.goodreads.com\/book\/show\/190560.Design_for_the_Real_World\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-36116 size-full\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2015\/04\/design_book.jpg\" alt=\"Design For the Real World\" width=\"270\" height=\"475\" \/><\/a><\/p>\n<p style=\"text-align: center;\">\u00a0<em style=\"text-align: center;\">Design for the Real World: Human Ecology and Social Change, Paperback, Second Edition, Published August 30th 2005 by Chicago Review Press (first published 1972), <a title=\"Goodreads\" href=\"https:\/\/www.goodreads.com\/book\/show\/190560.Design_for_the_Real_World\" target=\"_blank\">image via Goodreads<\/a><\/em><\/p>\n<p>\u201cThere are professions more harmful than industrial design, but only a few,\u201d he writes at the start of his 1971 manifesto. In addition to pillorying his peers for producing shoddy, stylized work that wasted natural resources and aggravated the environmental crisis, he also introduced the idea of socially responsible design. Calling designers \u201cthe handmaidens of capitalism,\u201d Papanek advocated for a <a title=\"Triple Bottom Line\" href=\"http:\/\/boss.blogs.nytimes.com\/2012\/03\/14\/for-b-corps-a-new-corporate-structure-and-a-triple-bottom-line\/?_r=0\" target=\"_blank\">triple bottom line<\/a> policy, in which people, planet, and profit are interconnected and should be considered together.<\/p>\n<p><a href=\"https:\/\/www.uncommongoods.pro\/blog\/\/2014\/handmade-india\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-36117 size-full\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2015\/04\/Dave.jpg\" alt=\"Dave Bolotsky meeting with Artisans in India\" width=\"548\" height=\"730\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>UncommonGoods Founder &amp; CEO Dave Bolotsky\u00a0<\/em><em>meeting with <a title=\"Handmade Wooden Designs from India | UncommonGoods\" href=\"http:\/\/www.uncommongoods.pro\/product\/eye-glasses-holder?source=blog_greendesign\" target=\"_blank\">artisans in India<\/a>.<\/em><\/p>\n<p>To Papanek, ecological and social responsibility are the twin pillars of the design practice and his advice has gone on to influence a generation of designers as well as businesses like ours. As a founding <a title=\"B Corp\" href=\"https:\/\/www.bcorporation.net\/\" target=\"_blank\">B Corp<\/a>, we meet rigorous standards of social and environmental performance, accountability, and transparency. We\u2019re also proud to support designers with a similar agenda, who make it their business to come up with better design solutions for people and the planet.<\/p>\n<p><a href=\"http:\/\/www.uncommongoods.pro\/artist?artistId=43&amp;source=blog_greendesign\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-36139 size-full\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2015\/04\/blog-greendesign2.jpg\" alt=\"Bike Chain Designs by Graham Bergh | UncommonGoods\" width=\"541\" height=\"371\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>\u00a0<a title=\"Reclaimed Bike Chain Designs | UncommonGoods\" href=\"http:\/\/www.uncommongoods.pro\/artist?artistId=43&amp;source=blog_greendesign\" target=\"_blank\">Reclaimed Bike Chain designs<\/a> by Graham Bergh<\/em><\/p>\n<p>In 1991, after getting a flat tire while riding his bike, <a title=\"Graham Bergh\" href=\"http:\/\/www.uncommongoods.pro\/artist?artistId=43&amp;source=blog_greendesign\" target=\"_blank\">Graham Bergh<\/a> was inspired to salvage the materials to make something new and totally unexpected. Every year, his team of bicycle craftsmen collects thousands of pounds of used parts, drawing from bike shops nationwide, and revives them into creative home accents.<\/p>\n<p><a href=\"http:\/\/www.uncommongoods.pro\/product\/sterling-graffiti-necklace?source=blog_greendesign\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-36124\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2015\/04\/jewelry.jpg\" alt=\"Graffiti Jewelry | UncommonGoods\" width=\"620\" height=\"620\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em><a title=\"Graffiti Jewelry\" href=\"http:\/\/www.uncommongoods.pro\/product\/sterling-graffiti-necklace?source=blog_greendesign\" target=\"_blank\">Graffiti Jewelry Collection<\/a> by Amy Peterson and Diana Russell<\/em><\/p>\n<p>After encountering the crumbling walls of graffiti throughout Detroit, <a title=\"Graffiti Collection\" href=\"https:\/\/www.uncommongoods.pro\/blog\/\/2014\/graffiti-jewelry-collection\/\" target=\"_blank\">Amy Peterson and Diana Russell<\/a> found the inspiration to turn these bits of urban detritus from around the Motor City into one-of-a-kind remnants of its vibrant street-art scene. Together, they work with women from local shelters to create beautiful works of art that also have a beautiful mission to improve the lives of the people in the community.<\/p>\n<p><a href=\"http:\/\/www.uncommongoods.pro\/product\/edgar-and-ollie-the-puppet-pals?source=blog_greendesign\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-36127\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2015\/04\/puppets.jpg\" alt=\"Puppet Pals | UncommonGoods\" width=\"620\" height=\"620\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em><a title=\"Puppet Pals | UncommonGoods\" href=\"http:\/\/www.uncommongoods.pro\/product\/edgar-and-ollie-the-puppet-pals?source=blog_greendesign\" target=\"_blank\">Edgar and Ollie the\u00a0Puppet Pals<\/a> by Jen List and Stacey Waddington<\/em><\/p>\n<p style=\"text-align: left;\">When <a title=\"Jen List and Stacy Waddington\" href=\"http:\/\/www.uncommongoods.pro\/artist?artistId=23540&amp;source=blog_greendesign\" target=\"_blank\">Jen List and Stacy Waddington<\/a> stumbled upon a heap of unwanted sweaters and shirts, the duo decided to transform the old fabrics into a line of snuggly and imaginative children&#8217;s toys and accessories that encourage early learning and individual expression through creative design, wonder, and storytelling.<\/p>\n<p><em>How do you plan on celebrating Earth Day, and what \u201cgreen\u201d practices do you incorporate into your life?<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In honor of Earth Day, we\u2019re sharing how the \u201cgreen\u201d design movement led to an annual holiday celebrating Mother Earth. We endeavor to run our business in a way that benefits the planet and its people. See how these products can help you incorporate environmentally sustainable design and eco-friendly practices into your life.<\/p>\n","protected":false},"author":64,"featured_media":36138,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[742],"tags":[1500,33,10,247],"_links":{"self":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts\/35940"}],"collection":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/users\/64"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/comments?post=35940"}],"version-history":[{"count":18,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts\/35940\/revisions"}],"predecessor-version":[{"id":36142,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts\/35940\/revisions\/36142"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/media\/36138"}],"wp:attachment":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/media?parent=35940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/categories?post=35940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/tags?post=35940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}