{"id":14139,"date":"2012-03-27T15:19:18","date_gmt":"2012-03-27T19:19:18","guid":{"rendered":"http:\/\/blog.uncommongoods.pro\/?p=14139"},"modified":"2012-03-27T15:19:28","modified_gmt":"2012-03-27T19:19:28","slug":"panel-weighs-branding","status":"publish","type":"post","link":"https:\/\/www.uncommongoods.pro\/blog\/2012\/panel-weighs-branding\/","title":{"rendered":"The How To Make It Panel Weighs in on Branding"},"content":{"rendered":"<p><a href=\"https:\/\/www.uncommongoods.pro\/blog\/\/2012\/panel-weighs-branding\/img_0279\/\" rel=\"attachment wp-att-14395\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.uncommongoods.pro\/blog\/\/wp-content\/uploads\/2012\/03\/IMG_0279-564x423.jpg\" alt=\"\" title=\"IMG_0279\" width=\"548\" height=\"411\" class=\"aligncenter size-large wp-image-14395\" srcset=\"https:\/\/www.uncommongoods.pro\/blog\/wp-content\/uploads\/2012\/03\/IMG_0279-564x423.jpg 564w, https:\/\/www.uncommongoods.pro\/blog\/wp-content\/uploads\/2012\/03\/IMG_0279-300x225.jpg 300w\" sizes=\"(max-width: 548px) 100vw, 548px\" \/><\/a><br \/>\nThe panelists of March&#8217;s <a href=\"https:\/\/www.uncommongoods.pro\/blog\/\/2012\/morsels-wisdom-design-panel\/?utm_medium=social+networks&amp;utm_source=twitter\">How To Make It<\/a> event weigh in on the importance of branding your creative business.<\/p>\n<p><strong>Tina Roth Eisenberg<\/strong>, Swiss Miss and Tattly &#8211; People trust consistency in a brand. Knowing what to expect is a valuable thing.<br \/>\n<strong>Jeff Davis<\/strong>, Vinylux \u2013 As an independent designer, you are your brand and the integrity of the product. Consistency is really important. It\u2019s everything, as long as it is consistently good.<br \/>\n<strong>Nickey Skarstad<\/strong>, Etsy Success \u2013 Create a cohesive public face. Make sure your social media, copy and product photos all tell a tight story.<br \/>\n<strong>Anna Rabinowicz, RabLabs<\/strong> \u2013 A brand develops over time within the products. It should be an organic process: it should make sense and all wrap into what you are eventually trying to accomplish.<\/p>\n<p>For another look at How To Make It, hear Brianna&#8217;s story on <a href=\"http:\/\/www.unemployedbrooklyn.com\/2012\/03\/how-to-make-it.html\">Unemployed Brooklyn<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The panelists of last week&#8217;s How To Make It event weigh in on the importance of branding your creative business.<\/p>\n","protected":false},"author":25,"featured_media":14395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[742],"tags":[941,898,940,798,923],"_links":{"self":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts\/14139"}],"collection":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/comments?post=14139"}],"version-history":[{"count":0,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/posts\/14139\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/media\/14395"}],"wp:attachment":[{"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/media?parent=14139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/categories?post=14139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.uncommongoods.pro\/blog\/wp-json\/wp\/v2\/tags?post=14139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}